Optometry marketing

Optometry marketing that runs itself

EyeSights generates the posts, videos, and review responses your eye care practice needs, works your local SEO, and brings every post to you to edit, approve, or reject first.

Why eye care practice marketing is so hard to keep up with

Running an eye care practice leaves little time for social media, review responses, and local SEO — yet those are exactly what patients check before they book an exam.

What eats the time is not the scheduling — it is writing patient-education copy in eye-care terms, screening it for protected health information, answering every review, and keeping the Google Business Profile current. A calendar does not do any of that for you.

The result is inconsistent posting, unanswered reviews, and a local search presence that quietly slips behind the practice down the street.

Everything you need to grow your practice

Reputation management, local search visibility, and content that writes itself — built for the unique needs of eye care practices.

HIPAA-Aware Engagement

On Pro and above, AI auto-responds to positive reviews; negative-review drafts and alerts come on every plan. PHI flagging helps keep every interaction compliant.

Local SEO Suite

Citation tracking and reputation scoring from Growth, keyword rank tracking on Pro, and GBP optimization on the top plan — to help you compete in local search.

AI Content Generation

Smart captions, blog posts, and educational graphics tailored for eye care terminology and patient education.

Short-Form Video

AI-scripted, brand-styled videos generated automatically. Tips, promos, and patient education reels ready to publish.

AI Image Studio

Generate artistic, on-brand images with Google Imagen. Custom styles, backgrounds, and compositions in seconds. Growth and above.

Ad Intelligence

Connect Google Ads and Meta Ads. AI analyzes performance, recommends budgets, and generates ad copy in your brand voice. Pro and above.

Smart Scheduling

AI learns the times your own audience actually engages and schedules around them, per platform.

Brand Voice AI

Train your AI on your practice personality. Every post, review response, and blog article sounds like you wrote it.

Multi-Platform Publishing

Publish to Instagram, Facebook, WordPress, and Google Business Profile from one dashboard with approval workflows.

A simple 3-step process

We've automated the complex parts of social media marketing.

1

Connect

Securely link your social media profiles and Google Business Profile in seconds.

2

Generate

AI creates specialized content based on your practice's personality and goals.

3

Publish

Review and approve, then posts go live automatically on the schedule we pick for you.

What done-for-you optometry marketing looks like

  • A steady stream of on-brand posts, videos, and patient-education content — without you writing any of it.
  • Positive reviews answered automatically on Pro and above, negative ones drafted for your approval on every plan, with PHI screened on every reply the AI writes.
  • Local SEO working in the background: citations tracked, keywords monitored, and your Google Business Profile optimized.
  • One dashboard for Instagram, Facebook, WordPress, and Google Business Profile — with every post yours to approve, edit, or reject first.

Straightforward pricing

Plans start at $199/mo and are billed by posts per month, not opaque “credits.” Every plan starts with a 14-day free trial — no credit card required.

Essential

$199/mo

Growth

$399/mo

Pro

$699/mo

Practice Group

$999/mo

See full plan details →

Frequently asked questions

How does pricing work?

Plans start at $199/mo and are billed by posts per month, not opaque “credits.” Essential includes 10 posts a month; Growth, Pro, and Practice Group add short-form video, blog posts, local SEO, and ad intelligence. Every plan starts with a 14-day free trial and it does not ask for a credit card — you only add a payment method if you decide to stay on a paid plan.

Why not just use a scheduler like Buffer or Hootsuite?

The difference is who does the work, not who owns the calendar. EyeSights is done-for-you: our AI writes the month’s posts, videos, images, and review replies in your practice’s voice, and you simply approve them. You’re paying for the content, not just somewhere to schedule it.

How does this compare to hiring a marketing agency?

A full-service optometry marketing agency typically costs several times a monthly plan here, plus ad spend. EyeSights automates many of the recurring services an agency handles — content, reputation management, local SEO, and ad intelligence — for a flat $199–$999 a month, and every post comes to you to edit, approve, or reject first.

How does publishing work?

Our AI generates on-brand posts, videos, and images based on your practice. Every item lands in your portal queue to edit, approve, or reject, and anything you reject never runs. Approved content then publishes automatically to Instagram, Facebook, WordPress, and Google Business Profile. If something sits unreviewed, we send reminders and publish it on its schedule after about two weeks so your feed does not go quiet.

Is EyeSights HIPAA-aware?

Yes — HIPAA-aware, not HIPAA-certified. Posts run a PHI Check in the approval screen, and an SSN or medical-record number blocks approval outright. AI review replies are checked for medical terms and health references, and a flagged reply is held back as a draft for you rather than posted. On Pro and above, replies to positive reviews that clear that check are posted automatically; you can switch that off in Settings if you would rather see every one first. We do not currently offer a Business Associate Agreement — contact us before you connect an account if your practice requires one.

What’s included in each plan?

AI content generation, an approval workflow, and branded image overlays are on every plan. Higher tiers add short-form video, AI images via Google Imagen, the local SEO and reputation suite, and Google + Meta ad intelligence.

Do you build and host websites too?

Yes. Our Website Builder add-on designs, builds, and hosts your practice site on Cloudflare’s global CDN, with approved blog posts publishing automatically and a monthly AI SEO analyst. On the Practice Group plan the setup fee is waived — you only pay the monthly management fee.

Can I manage more than one location?

Yes. Listing an extra location for address and directions is always free. Shared publishing — where the office posts through your main accounts but still gets its own Google Business Profile posts and its own reviews in your inbox — is $49/mo per office. Giving an office its own separate social accounts and blog is $199/mo. The Practice Group plan includes two extra offices at no extra charge.

Ready to hand off your practice’s marketing?

Start your 14-day free trial today. No credit card required.